Markup Calculator
Selling price from cost and markup, or the markup needed to hit a target margin, plus the GST-inclusive price.
Selling price (before GST)
—
Price with GST—
Profit per unit—
Equivalent—
How to use the Markup calculator
- Enter cost price, i want, percentage and gST rate.
- Read the selling price (before GST) at the top of the result, with price with GST, profit per unit, equivalent underneath. It updates as you type.
- Change one input at a time to see what moves the answer most, then save the result with Copy link or Download PDF.
About this tool
Enter your cost and either the markup you add or the margin you want to keep. The tool converts between the two and adds GST for the shelf price.
Worked example
With cost price of ₹500, i want of A markup on cost of, percentage of 30% and gst rate of 18%:
| Selling price (before GST) | ₹650 |
| Price with GST | ₹767 |
| Profit per unit | ₹150 |
| Equivalent | 23.08% margin |
Built and reviewed by Savitar Finance (savitarfinance@gmail.com). Rules and rates last checked October 2026. How we calculate · Report a problem
Questions people ask
How do I price for a 30% margin?
Price = cost ÷ (1 − 0.30). A ₹500 item needs a ₹714.29 price, which is a 42.9% markup.
Which GST rates apply?
Most goods and services fall under 5% or 18% after the 2025 GST rate rationalisation, with 40% for selected luxury and sin goods. Check your HSN or SAC code.